Text Marketing Practices that Needs to be Avoided
Overall, the best practice for text marketing is that all businessmen and organizations are encouraged to put their consumers first. It is all about transparency. No businessmen should be dishonest with their costumers and never to cut corners.
Keeping these in mind, here are some text marketing practices you need to evade immediately. Text marketing has started t going to be completely mainstream and not that so relatively new concept. Make sure to check this list!
1. Texting your subscribers at any time you feel like it
Text your subscribers at the right time, when these people know when to expect messages from you or your company, they have a better chance of engaging to business. As much as personalized message is involve in messages and campaigns, you still need to keep your poise professional and somewhat predictable.
Voicent BroadcastBySMS has a calendar that you may use to schedule your messages.
2. Never personalizing your campaigns
Don’t be afraid to get personal in your business. Send greetings to them in any events or occasions to show subscribers you really do care about them on an individual level.
3. Keeping all your subscribers under one generic list
This idea is good for your business, and could also offer your subscribers a better experience. When you section your list, you make sure that all messages sent out are completely qualified, and will potentially encourage the receiver to interact.
With Voicent BroadcastBySMS software, you can import list from an excel sheet.
4. Only using text marketing messages to sell
You should know this of all, but the obvious in your face peddling technique is gone. Subscribers will disregard your texts if they’re only centered on what their money can do for you.
5. The more texts, the better
Never overdo and bomb your subscribers with needless messages. Make sure to believe in quality over quantity. Switching around this concept and bombarding your subscribers with horrible messages will only cause them to do the one thing you are trying to avoid – unsubscribe.
Although Voicent BroadcastBySMS software has a feature that allows you to send bulk messages directly from your computer, we don’t recommend you use this as a crutch. Still it could be helpful if used at the right time.
If you’re interested in getting the world rolling with your own text marketing campaign, get in touch with Voicent. Contact Voicent today at 1.800.948.1198! Money Back Guarantee!