Monthly Archives: January 2015
Selling with CRM – Be SMART!
When most people think of CRM (if they don’t scratch their heads and say, “Uhhh, what’s that?”), they think of SAP or Salesforce. Oracle’s or Microsoft’s particular solutions may also cross their minds if enterprise sales are a part of … Continue reading
Putting Your Customers Back to CRM
Companies often look to customer relationship management (CRM) software to help their sales team organize and automate their processes. While this solution can do just that, the “customer relations” aspect is often put on the back burner. The consumer information … Continue reading
The ROI of Email Marketing
Today’s fastest growing companies are using repeatable marketing and sales 2.0 techniques to grow revenue predictably and reliably. They are embracing the shift from the selling process to the buying process, moving marketing from a cost center to a revenue … Continue reading