Screen Pop with Voicent CRM (and other CRM Systems)

One of the most significant breakthroughs in the realm of call centers in the 21st century has been the introduction of customer relationship management software. CRM has been of great use to mostly anyone who has a massive array of clients to work with; it has certainly made it easier to keep tabs on who’s who. But being in a fast-paced environment where productivity is crucial and every second wasted is a detriment to success, it can become hectic to call clients and move between records at the same time.

The solution: screen pop.

With this feature, every time a call is answered, the correct CRM record automatically pops up on the screen, showing the details of the person on the other end of the line. This usefulness of this cannot be stressed enough. One of the biggest obstacles to closing a sale is not having the information of a client at hand. Instead of scrambling for the pertinent details, one can, with CRM screen pop, have those details available immediately. Not only that, but the CRM can be used as a replacement for the traditional method of taking notes. Imagine not having a mountain of disorganized notes laying all around a desk, phased out by a CRM system.

With Voicent, one has the option of using our proprietary CRM system. It integrates seamlessly with products like the Auto Dialer and Predictive Dialer, and it provides several fields of information beyond just phone number, name, and email address. These additional fields are more than enough for most users, as they are customizable to a fair extent. But what if one does not like Voicent CRM, or simply prefers another CRM system. Not a problem. Voicent integrates with other software, including but not limited to Zoho CRM, SugarCRM, and Salesforce. Whatever your preference, make sure to utilize screen pop, or else you will fall behind the competition.